When I was first starting my career as an entrepreneur,
I had a mentor named Robert.
Robert was a millionaire, and he had friends who were billionaires. One day, I asked him, “Robert, how did most of your friends become successful?”
“That’s an interesting question,” he said. “My friends got rich when they sold a company.”
That was the day that I discovered the secret to becoming wealthy – I needed to start with the end in mind.
I started a physical products company, and a few years later, I sold it for over $10 million.
You might have discovered by now that start a physical products brand is the most predictable way to build a million dollar business.
Selling a brand is the way that many people become rich.
For example, remember Jessica Alba, the actress?
You might not see her in the movies so much anymore, because she has been busy developing a physical products brand.
A few years ago, she had a hard time finding a laundry detergent that did not irritate her newborn’s skin.